Our speakers include two dozen or so of the best & brightest of those thinking, playing, and doing in the fields of alternate reality gaming & transmedia entertainment (and a few other things, too!). They’ll be added here as we gather their pictures & bios (hey speakers – we need your pics & bios!).

Patrick Möller


With the start of ARG-Reporter at the end of 2005, Patrick Möller helped to spread the word about alternate reality gaming throughout Germany. By the beginning of 2006, he had hooked up with vm-people in Berlin and taught them all that he knew about alternate reality gaming. This has led to a long relationship allowing him to become engaged with all of the game and community aspects of vm-people’s projects – and particularly with their alternate reality games. He and his colleagues have created some of the most successful German ARGs including “Final Mill” (Microsoft Germany), “Join the Pirates” (Roland Berger) and “Charlotte is Becoming Real” (Sebastian Fitzek, Author).

Maureen McHugh

No Mimes Media

“Maureen McHugh has mastered the trick of astonishing the reader.” Washington Post Book World

“McHugh’s stories are hauntingly beautiful.” Booklist

An award winning science fiction writer (four novels including China Mountain Zhang, and over two dozen short stories incluing “The Lincoln Train” and the story collection Mothers and Other Monsters).

Maureen became involved with interactive entertainment in 2001. In 2003 she was a writer and managing editor for I Love Bees for Halo 2. Since then she has worked on Why So Serious for The Dark Knight, and Year Zero (for the Nine Inch Nails album of the same name) among others.

Maureen has taught fiction writing at universities and at workshops like the Clarion Workshops, and Viable Paradise in Martha’s Vineyard.

Steve Peters

No Mimes Media

Steve Peters is a Partner and Chief Experience Architect at No Mimes Media. A pioneering force in the Alternate Reality Game/Cross-Media Entertainment genre, Steve has worked on some of the biggest and most successful interactive experiences to date, including Why So Serious (for the feature film The Dark Knight), Year Zero (for the Nine Inch Nail album of the same name), The Vanishing Point, and Dead Man’s Tale (for Pirates of the Caribbean II: Dead Man’s Chest).

He founded the Alternate Reality Gaming Network in 2002, has contributed to books and articles on the subject, and has been interviewed by everyone from G4-TV to WIRED to the Los Angeles Times. Past projects have won multiple awards, including a Cannes Lions Grand Prix Award, One Show Entertainment Awards, and Webby Awards.

Prior to co-founding No Mimes Media, Steve was Director of Experience Design at 42 Entertainment and founder of Vital Interactive Media, a multimedia production company that developed music and audio content for television, theater, and computer games/applications.

Dave Tenenbaum

Unfiction Administrator

Dave entered the world of alternate reality gaming the way most people do; as a player. He found the Metacortechs game in the Fall of 2003, while searching for answers about the then upcoming third Matrix film, and has never looked back. He felt so moved by that first playing experience, he recorded his impressions as one of the authors of The Project Mu Archives, and helped create a commemorative trail (Project Um) that entertained a very small number of players. Dave went on to play several subsequent games, although his posting on the unFiction forums tended to be on Meta topics. He subsequently has participated in the community as a forum moderator, and later an administrator. Both on the forums, and as an occasional guest on the ARG NetCast, he has shown a particular interest in Meta issues, and the expectations and experiences of players in alternate reality gaming.

Brooke Thompson


Brooke Thompson is a freelance experience designer specializing in alternate reality gaming, transmedia storytelling, and real world play. A pioneer in the field, she launched her first game in early 2002 and quickly followed that up with Metacortechs – a fanfiction piece placed in the Matrix universe that had an audience so passionate that some of the players wrote a book about the experience. It was then that she realized this was much more than a hobby and that she had a real talent for creating experiences that could engage a community large or small. Since then, she’s worked on award-winning projects for major studios and television shows, corporate and military training & team-building experiences, and a number of independent projects. Clients and collaborators have included The American Film Institute, PBS, Shaftesbury Films, Sony Entertainment, Turner Broadcasting, Warner Brothers, Insomniac Games, General Motors, Alltel Wireless, 42 Entertainment, GMD Studios and more.

Brooke is actively engaged in communities at the both the developer and audience level. She was recently elected to serve as Chair of the International Game Developers Association’s Special Interest Group on Alternate Reality Games and has served as an administrator for the forums at Unfiction.com since their inception in 2002. And, of course, she is the chair for this year’s ARGFest which may or may not be how she weaseled a presentation about soap operas into the schedule!

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